Jantzen Swimwear… The Givenchy Collection 1957

I’m a little obsessed with swimwear. To say the least. My job for the last 7 years has been to recreate swimsuits from bygone eras and I have become a little encyclopedia regarding their construction. I am currently working on a swimsuit tutorial to publish here, so for inspiration I’m sharing another gem with you today. This book is an old sales manual for the traveling sales man. He was to visit stockists with it and give them a bit of sales patter …. It contains four collections and I will publish them all, but, because I have just visited The Savage Beauty exhibition at the V&A this weekend and seen Alexander McQueen’s work for Givenchy, I am starting with Givenchy’s collection for Jantzen from 1957. I hope you enjoy it….Pic1Swimpic2Swim







3 thoughts on “Jantzen Swimwear… The Givenchy Collection 1957

  1. I LOVE vintage swimming cossies- so flattering! Although, maybe not the cycling shorts one :-S I don’t think I could pull that one off… πŸ˜€

  2. There are not many of those that could pass off that look… at least not elegantly. Only in the 80’s when cycle shorts were du rigur… and I was 12. That Givenchy – so ahead of his time!

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